Discover my commitment to...
Updated: Apr 2
Welcome Friends,
Come on in and let me explain this adventurous journey. I started in the Fall of
2018 when The Knock was originally published with a small, local company called
Back Channel Press in Portsmouth, New Hampshire. Nancy Grossman and I met
for coffee, and she became my mentor, and a friend, guiding me step-by-step
through the initial publishing process. She helped me organize the illustrations and
did the graphic design for the book. She got me my International Standard Book
Number (ISBN) from the Library of Congress, which shows I own the rights to the
book. I was so green I didn't even know what copyright meant! She found me an
offset printer with a great price. Finally, the moment came when I got to hold my
own book. Oh, the excitement of seeing a dream come true! I was a published
author. But it never occurred to me to have a business plan. Now the job of selling
became mine!
You see, so many people say they want to write a book, but very few follow
through. Now I know why. To begin with, it’s a ton of work and it holds financial
risk. You start this journey not knowing how well your book will be perceived with
readers. I learned very quickly that writing the book was the easy part. It’s
marketing that takes up most of my day now. I calculated that writing is only 10%
of my day, 20% is education, and a whopping 70% is social media. Oh my! Let’s
pray that’s it. Who would have guessed that authors must become marketers? Of
course, you can spend a gazillion dollars with professionals, but I didn’t want to at
the beginning. I googled every article I could find to learn as much as I could. I went to our local library, the museums, stores, basically any outlet I could think of to get my book in the hands of the public. Sitting at home wasn’t an option; I had a book to promote.
Every penny I earned at my day job supplemented my aspiring writing career.
One of the articles suggested entering contests to gain credibility, so what do you
think I did? Yes, that’s right. I entered every contest that would accept my book.
That was expensive, but I was determined to gain credibility. Of course, I had no
idea what I was doing. My first and the most meaningful contest was the
Chanticleer International Book Award (CIBA). I entered the picture book/early
reader level wondering if the book really fit that category. Nine months later (when
I remembered that contest) I googled the CIBA website to find my name at the top
of the list as a semi-finalist. I was in shock. Next came the congratulations email,
an invitation to attend the conference, and the award ceremony. I went to
Bellingham, Washington and learned so much about this business. My head was
swimming and most of the information was way over my head. But what it taught
me was how little I really knew about this industry, how competitive it was and
how much I had to learn. Can you imagine how lost I felt as a first time author!
Overload!!
Carolyn, as an author we are two peas in a pod. Yes, I totally agree there is so much to learn and yes, marketing is a huge part of our journey. I too have learned a lot through research. I have not thought to apply for an award but maybe I should try that. I probably would have to wait for my next story to do this, right?
PD Hoyt